Uform’s Biggest Ever Launch Delivers Unparalleled Choice for Retailers

Uform has taken choice and innovation to a whole new level as the company unveils the biggest product launch in its 24 year history with 20 new options.

Following extensive research, the award-winning distributor is introducing a new PVC shaker range, chic handle-less styles for gloss and matte finishes and additional colour offerings in its gloss and matte ranges, along with new lighting options under its Kitchen Stori brand. 

Kensington, 5 piece Shaker

Of the many new products on offer, the Kensington door is the latest contemporary shaker incorporating a slight twist with a chamfer in its internal profile.  This door style comes with 2mm end caps to give the illusion of timber.  Its innovative design combined with its MDF wrapped frame in a unique Alkorcell PVC foil results in a beautiful woodgrain finish.  The door is constructed in five individually wrapped pieces, reducing the risk of delamination.  Plain glass frames and quadrant doors are just some of the components available, allowing end consumers to accomplish a stunning kitchen at a fraction of the price.  Available in four popular ex-stock colours; ivory, light grey, dust grey and mussel, Kensington can also be painted to order from a palette of 24 colours on a two week lead time. 
 

Even More Choice in Matte

With matte finishes hot on trend, Uform has strengthened its portfolio with the introduction of a new matte version of its highly acclaimed Zola range.  Zola matte is an 18mm MDF slab door which is finished in matte PET lacquered laminate, an environmentally friendly recyclable material.
During the manufacturing process, the MDF is sanded to ensure the surface is super flat and humidity is increased to over 90% to create an atmosphere free from dust particles, meaning little to no defects, giving a silky smooth finish.  With the rear side melamine and a 1mm colour matched ABS edging applied using colour co-ordinated PU adhesive, this creates edging that is barely visible, ensuring no delamination and the prevention of moisture ingression.  CATAS certified, this latest range has undergone rigorous testing against the harsh common elements a kitchen is exposed to daily, namely heat, steam, humidity and stains and has gained full marks on all tests.  This gives end consumers peace of mind that this kitchen can truly stand the test of time.  Available ex-stock in white, dust grey, light grey and porcelain, the Zola matte range achieves a premium look with a modern edge.

Three additional ex-stock colours have been added to the Strada handle-less matte range also; dust grey, graphite and white are the latest shades to join mussel, light grey, stone and porcelain, a trendy palette which can be mixed and matched for a high end designer look. 

Following its hugely successful introduction to the market in 2015, the smooth painted shaker ranges in Florence & Georgia are now available in graphite and dust grey on a 3 week lead time; in addition to current ex-stock colours; porcelain, mussel, stone and light grey.  This carefully chosen palette will also allow for colour combinations to create something a little different. 

 

True Handle-less Components for a Linear Look

To meet the growing trend towards true handle-less kitchens, Uform has introduced a Gola rail system and compatible door and accessory sizes in Zola Gloss and Zola Matte slab and Tavola (slab door which features horizontal woodgrain).  This latest move allows retailers to serve the increasing demand for a clean, contemporary, minimalist appearance and the handle-less ranges are available ex-stock in the following colours; white, porcelain, light grey, dust grey and graphite.  The handle-less offering will enable gloss, matte and woodgrain textures to be fused together for an ultra-chic kitchen, a style which is very much in vogue.

 

Additional Gloss Colours

Uform’s fashionable gloss offerings; Zola and Strada, are now available in two new colours, graphite and porcelain, taking the colour offering up to 7 beautiful ex-stock shades including white, ivory, light grey, cashmere and dust grey.  

Uform Chairman, Eamon Donnelly comments, ‘After a considerable amount of market research, we’re delighted to be able to continue to bring our retailers an array of choice both in terms of colours and styles.  This latest launch will offer retailers a real chance to stand out from the crowd. Our Kitchen Stori brand is infamous for product quality, an innovative collection of accessories and trendy colour palettes, all of which give creative licence to retailers when it comes to designing aspirational kitchens at affordable prices.’

Donnelly continues, ‘We’re approaching 25 years in business in 2018 and this launch has inevitably been the biggest to date.  We’ve just completed a £3 million investment programme comprised of an additional 30,000sq ft of warehousing space along with state of the art spraying and polishing technology and this will pave the way for our next phase of planned growth.  It’s a hugely exciting time for the company and we want to be able to continue building and strengthening relationships with our retailers and ultimately deliver our vision of being easy to do business with’. 

 

New Lighting Options

To complement their range of kitchens, Uform is introducing a new selection of lighting solutions that are both stylish and practical.  The range of high quality LED lights and accessories includes a mixture of both accent and task lighting.  With under cabinet lights, a selection of LED strips and drawer lighting and accessories, all available in both warm and cool white, retailers will be able to bring their kitchen designs to life.  

Samples and stock for all new door ranges are available from 12th June 2017 with stock available from 24th July 2017.  Lighting is now available.  For further information on the latest offerings call +44 (0) 28 7965 1650. 
 

For further information:

Ursula O’Dowd
Marketing & Communications Executive
Uform
uodowd@uform.co.uk
028 7965 1598

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