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Uform Restructures Its Business Development Unit

Uform has re-structured its Business Development Unit with three new appointments and two internal promotions.


Alex Lyttle leads the department in the role of Business Development Manager.  Alex’s previous experience includes sales and coaching within the financial services sector having previously worked for leading merchant services provider Payment Sense.

Joining Alex are two new Business Development Executives, Cathy Cassidy who brings significant sales experience from within the motor trade and telecommunications industries and Chelsea Brown who previously held a position within the waste management industry and 6 years in a Key Account Manager role for Uform.  Cathy will be overseeing Wales and the West Midlands alongside the North West and South Central UK regions while Chelsea will be responsible for the North East and North West regions.

Alex, Cathy and Chelsea join Susan Burrows and Adam Donnelly who have been promoted to the position of Business Development Executive. Susan has over 20 years’ experience in sales and customer service having worked within the construction materials and FMCG sectors and will oversee the Northern Ireland and Republic of Ireland markets.  Adam is a Business Studies graduate who has worked in the Uform Business Development unit for 4 years and will manage the Midlands, South East and South West regions in addition to Scotland. 

This newly formed Team will focus on the continued support of Uform’s current customer base, as well as establishing new customers throughout the UK & Ireland. 

Commenting on the recent re-structure, Group Sales & Marketing Director Wes McKenna said, ‘We have a very clear strategy of where we want to take the business over the next 5 years and the appointment of a new Business Development team will be instrumental in driving new business sales opportunities as well as building long lasting relationships with our existing clients. We pride ourselves on a premium buying experience and we want to continue to strengthen this point of difference. I wish Alex and the team every success for the future’.  


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