The Uform team was delighted to return to Kbb for a third consecutive year since the company’s debut attendance in 2018.
Over the course of the four-day event, a large number of representatives from the kitchen trade attended Uform’s dedicated room suite at Birmingham’s NEC to view why Uform continues to lead the way in terms of choice, quality, service and innovation.
Uform presented its recent investments in people to include newly established job roles within its sales and marketing function, and logistics enhancements through its dedicated partnership with a leading UK distribution network. Also in attendance was Uform’s new Showroom Designer, Jack Pullen who presented a range of design concepts aimed at creating best in class showroom displays featuring Uform product, a service which will now be exclusively available to Uform customers.
A comprehensive product offering was also on show in terms of the 22 door ranges and the varied finishes on offer to include Paint to Order, Stain to Order and Uform’s specialist metal finishes. Visitors also got the opportunity to preview what’s new in terms of planned product launches in the latter end of 2022.
The recently launched Uform Online ordering website was also showcased in terms of its features and visitors were given a live demo on how this latest investment has helped to further enhance the Uform buying experience, an area which strongly aligns with the company’s overall vision of ‘being easy to do business with’.
Commenting on the show, Uform Group Sales & Marketing Director, Wes McKenna said, ‘We’re absolutely overwhelmed by the response we’ve had at Kbb this year. It was great to be back at trade events and to have the opportunity to regain the momentum from the 2020 event. Even though our presence this year was in a very different format to previous years, footfall to our room suite was significantly high and the general outlook among the trade was extremely positive. It was the perfect opportunity to connect with our existing customers and the event generated lots of meaningful conversations with new customers wanting to work with us which has been a bonus. People have witnessed first-hand our commitment to further enhancing our service offering in addition to our core product development. We look forward to the growth opportunities which now lie ahead’.